There are well-known secrets in the world of content marketing, especially in the technical arena. Many, and perhaps most, successful businesses and entrepreneurs are paying writers to create some, if not all content for them. Billions of dollars, early starters, and professionals of all kinds pay people to research their “original” content and write it in ghostwriters, at least for some time. In this article I will discus how to make money writing?
Why do you need to care about making money writing? The reason:
There are now huge talent writers who have the opportunity to start making big bucks to create first-class content for tech / startup space professionals and businesses.
How can you take advantage of this opportunity?
That’s exactly what I’ll show you today.
This is true:
- I have personally outsourced over 100,000 words of content in a startup space for tech companies and entrepreneurs as a ghostwriter.
- I have a friend / acquaintance who runs a content marketing agency that produces, publishes, and sells some of the original content of some of the world’s most popular businesses. If you’re reading this, it’s a business you’ve definitely heard of (if you haven’t heard of it yet) from a product or service you purchased.
Instead, that’s what it means:
Content creation is a service like any other service. This is a response to a proven need, a form of supply that matches the demand.
And in the technology / startup world, this supply and demand dynamics exist, but usually because CEOs, founders, speakers, and other professionals rely on high-quality, engaging content. I’m too busy growing the company and working with clients.
The more content you create, the more connections you make, and the bigger your project, the more demanding your service will be and the more you will be able to charge more for your work.
Step 1: Choose your niche where you planning making money writing
Tech is a broad discipline and consists of many different domains, including:
- Augmented reality
- Artificial intelligence
- Build a startup (advisory board, bootstrap, business development, culture, economy, growth strategy, legal issues, minimal viable products, product and market fit, public relations, financing, teams, mentor collaboration Such)
- Cloud computing
- Content marketing
- Cyber security
- Educational technology
- Financial technology
- Information technology
- Internet of things
- Machine learning
- Social media
- Technology addiction
- Web development and design.
I don’t want to get out of the way, so you’ll need to look elsewhere for detailed advice on what to consider when choosing your target niche.
For now, I’ll briefly explain the three suggestions to make money writing successfully.
- Choose one that you already have at least some knowledge of. If you don’t know how artificial intelligence, cryptocurrencies, or augmented reality work, it’s probably best to stay away from these niches unless you can spend a fair amount of time learning. Those. Remember that your goal is to blow your potential clients away with killer content: if you’re literally learning about the subject for the first time, you probably won’t be able to write such an article.
- Choose an area where you can see yourself working in the distant future. This shows that you are honest with yourself as to whether you are yourself, given that the technology niche may remain popular over time. Passion / interest enough to keep pushing when things get difficult.
- Avoid niches that are so fringed that they are very new, underdeveloped, and / or there is little research on them. As a content writer, you may not do the original data analysis (at least early in your career). Therefore, when researching and creating your own articles, you need to be able to take full advantage of existing articles, reports, and other types of publications. Some niches have been studied much more extensively than others — keep this in mind when choosing.
Below are some of Medium’s most popular technology / entrepreneurship subsections.
- Artificial intelligence;
Step 3: Find the personal and corporate email addresses identified in Step 2
I won’t go into too much detail on how to achieve this.
You find people’s email addresses exactly as you think:
- Searching on google
- Search for social media sites (including LinkedIn)
- Search your company’s website (especially the About page)
- Use free or paid search tools.
Step 4: Create great original content or rewrite existing content to make it better
Having selected one or more niches, created a list of potential clients, and collected a large number of email addresses, it’s time to embark on one of the most important tasks of the entire process.
This includes creating new pieces of top-notch content for potential clients or rewriting one of the existing content of potential clients to make it better.
Let’s start by creating the original content.
The main goal here is to create comprehensive, readable, engaging, error-free, informative, up-to-date, well-referenced, and well-organized content. These contents are valuable to potential clients just because they are useful. And related to his / her audience / user base.
To get the attention of your potential clients, your content is not only stylistically and technically correct, but decisively, it must be directed directly to the needs of his / her business.
This means that some research needs to be done to get a good understanding of what this company or person is trying to achieve and how they are doing it.
- Read as many blog posts as you can for your potential clients.
- Think carefully about the meaning and purpose of your company’s mission statement.
- Watch a video of your potential client talking about his / her products, services and more.
Step 5: Use the custom email script to email new or enhanced content to potential clients
Once you have created the original or rewritten content and found it relevant and useful to potential clients, you should email it.
The purpose here is to send blog posts (white papers, e-books, etc.) to potential clients in a personal, polite, honest, and easy-to-follow way. Intimidating, overwhelming, impatient, or spam.
In short, your goal is to get the person on the other side of your email to do three things when you’re ready.
- Read the message
- Read your content
- Send a reply.
Step 6: Repeat steps 1-5 until you have as many paid clients as you can handle.
After emailing the original or rewritten content to the individual or company you want to work with, you need to accept the following’s
Your email may be ignored, i.e. you may never receive a response
Answers “Thank you, but not thank you”, “I’m happy to publish part of my work, but I can’t pay”, or “Basically, you’re telling me about you may receive the answer. A better writer than me. ”
Your content may be used, but there is no response from the person or company you sent the email to.
In other words, you need to prepare yourself mentally and emotionally for the possibility that your email may not result in the particular result you want: a paid job offers. There is.
The system outlined here is based on the idea that you need to play a long game to succeed. Short-term sacrifice for long-term gains may be its motto. If you have another idea on how to make money writing, please share it with us.